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Brownstone Counseling, LLC
HOME
CLIENT CENTER
  • Services
  • Pricing
  • FAQ's
  • Contact Us
MEET OUR TEAM
LSW SUPERVISION
CONSULTATION
COURSES
More
  • HOME
  • CLIENT CENTER
    • Services
    • Pricing
    • FAQ's
    • Contact Us
  • MEET OUR TEAM
  • LSW SUPERVISION
  • CONSULTATION
  • COURSES
  • HOME
  • CLIENT CENTER
    • Services
    • Pricing
    • FAQ's
    • Contact Us
  • MEET OUR TEAM
  • LSW SUPERVISION
  • CONSULTATION
  • COURSES

BUILD A SUCCESSFUL PRIVATE PRACTICE

Helping Therapists Launch and Grow Profitable Private Practices Without Burnout

Step-by-step guidance for therapists who want to leave agency work, start a private practice, and build a consistent caseload using proven business systems, marketing strategies, and insurance credentialing support.


Built by a therapist who understands both clinical work and the business of private practice.

Free Private Practice Starter Kit for Therapists

Starting a private practice can feel overwhelming. This free guide walks you through the exact steps

What You Learn


• The 12-step checklist to start a private practice
• How to begin insurance credentialing
• The fastest ways to get your first therapy clients
• The essential systems every practice needs

Get Your Free Kit

Workshops begin in May, July, September and November 2026! Start today!

Workshops begin in May, July, September and November 2026! Start today!

Workshops begin in May, July, September and November 2026! Start today!

Workshops begin in May, July, September and November 2026! Start today!

Workshops begin in May, July, September and November 2026! Start today!

Workshops begin in May, July, September and November 2026! Start today!

How to Start a Private Practice as a TherapiSt

Starting a private therapy practice can feel overwhelming, especially when you are trying to balance clinical work with learning the business side of running a practice.


The first steps usually include choosing a business structure, setting up your practice legally, creating your intake paperwork, selecting an electronic health record system, and deciding whether you will accept insurance or operate as a private pay practice.


Many therapists also need guidance on building referral relationships, marketing their services, and filling their caseload without spending thousands of dollars on advertising.


Through consultation and coaching, therapists can learn the exact steps to launch a private practice with confidence, avoid common startup mistakes, and begin seeing clients sooner.

The Keys to success

Who This Is For

This consultation program is designed for therapists who want clarity, confidence, and a roadmap to building their own practice.


This is perfect for:

• Early-career therapists who want to start their first private practice
• Agency clinicians ready to transition into working for themselves
• Pre-licensed therapists preparing to build a practice after licensure
• Therapists overwhelmed by business setup who need step-by-step support
• Clinicians who want a full caseload but don’t know how to market themselves


Whether you plan to accept insurance, private pay, or a hybrid model, you will learn how to structure your practice for long-term success.

Problems I Help You Solve

Many therapists want their own practice but feel overwhelmed by the business side.

I help you overcome the most common barriers:


Confusion About Insurance Credentialing
Learn how to apply for insurance panels, avoid common delays, and start getting reimbursed.


Difficulty Filling Your Caseload
Discover simple marketing strategies that consistently bring in new clients.


Overwhelm With Business Systems
Get clear templates for scheduling, documentation, billing, and practice management.


Fear of Leaving Agency Employment
Build a financial and operational plan so you can transition with confidence.


Not Knowing Where to Start
Follow a proven roadmap so you avoid costly mistakes and wasted time.

Private Practice Launch Program

Program Format

This program provides the structure, tools, and mentorship you need to build a thriving therapy practice.


6–8 Week Group Coaching Program

Each week focuses on a key part of building your practice.

Topics include:

Week 1 – Building Your Practice Foundation
Week 2 – Legal Setup and Business Structure
Week 3 – Insurance Credentialing and Billing
Week 4 – Marketing and Getting Your First Clients
Week 5 – Systems for Scheduling, Documentation, and Payments
Week 6 – Filling Your Caseload and Scaling

What You Receive

Participants receive practical tools you can use immediately:


• Weekly live group coaching calls
• Private Q&A support
• Private practice startup checklist
• Insurance credentialing guide
• Marketing templates for therapists
• Intake forms and documentation templates
• Practice growth strategy plan

Optional 1:1 Consultation

For therapists who want more personalized support.


Includes:

• Private strategy session
• Personalized practice roadmap
• Marketing and niche development guidance
• Caseload growth planning

Pricing

Group Program


$1,600 per participant
Payment plans available

Includes all weekly sessions, templates, and resources.


Private Consultation

1-on-1 sessions available for therapists who want individualized support.

Build A Successful Private Practice in 90 Days!

Private Practice Consulting for Therapists

Private practice consulting provides therapists with a clear roadmap for building a sustainable and profitable therapy practice.  Instead of spending months trying to figure out business systems alone, therapists receive structured guidance on:


• Choosing the right business setup
• Navigating insurance credentialing
• Setting up scheduling, billing, and documentation systems
• Developing a marketing plan
• Growing a consistent caseload


Consultation helps therapists move from confusion to clarity so they can focus on what they do best — helping clients.

How Therapists Get Their First Therapy Clients

One of the biggest concerns therapists have when starting a private practice is how to find their first clients.


Many clinicians assume they must rely only on insurance panels or expensive marketing. In reality, there are several effective ways therapists can start filling their caseload quickly.

Some of the most effective strategies include:


• Creating a professional therapy profile online
• Building referral relationships with other therapists and physicians
• Listing services in therapist directories
• Developing a clear specialty or niche
• Using simple local marketing strategies


When therapists understand how to position their services and build referral networks, they can often start receiving inquiries within weeks.

Get Started

Frequently Asked Questions

Please reach us at support@brownstonecounseling.net.com if you cannot find an answer to your question.

No. Many participants join while preparing for licensure so they can launch quickly once licensed.


No. This program is designed for therapists who have little or no business knowledge.


Yes. We focus heavily on marketing strategies that help therapists attract and retain clients.


No. The strategies work for insurance, private pay, or hybrid models.


Many therapists begin setting up their practice immediately and start seeing clients within a few months.


Ready to Start Your Private Practice?

Contact Us

Brownstone Counseling, LLC

332 S. Michigan Ave Suite 121 Chicago, Illinois, 60604

(773) 242-8257

Copyright © 2026 Brownstone Counseling, LLC - All Rights Reserved.

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